Services Provided
The Challenge
Metro Landscape Supply had a large inventory of high-quality products, but their existing online presence was little more than a digital business card. It failed to function as a sales tool, making it difficult for customers—both professional landscapers and DIY homeowners—to browse their products or understand their delivery services. As a result, they were invisible in search engine results for specific, high-intent product queries, losing significant business to competitors.
Our Solution
We implemented a comprehensive digital strategy to transform their website into their primary lead generation and sales channel.
Digital Product Showcase Website
We developed a new, modern WordPress website, architected as a digital product catalog. We created a clear, intuitive structure with dedicated sections for all their product categories (bark, rock, soil, sand, compost) and services (bark chip delivery, rock delivery, etc.). The site was designed to make it easy for users to find what they need and request a quote or schedule a delivery.
Product-Focused Local SEO
We executed a long-term, monthly SEO strategy to establish their authority for product-specific keywords. This involved optimizing their website and Google Business Profile for hundreds of local search variations, ensuring that whenever a potential customer searched for a specific product, such as "topsoil delivery in [City]," Metro Landscape Supply was the top result.
The Results
This strategic approach transformed the business from a locally known brand to the dominant local supplier online.
The company has ranked at the top of Google's organic and map listings for years for its most valuable product and service keywords.
This sustained search visibility drives a consistent, high-volume of daily leads for both bulk product sales and delivery services.
The website has become a critical business asset, serving as their digital sales yard and the primary engine of their continued growth and market leadership.
Technologies Used
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