Services Provided
The Challenge
WorkSimpli operates a portfolio of business process tools and their internal marketing team handles day-to-day operations well. But they needed specialized, external SEO expertise—someone to conduct a deep analysis and provide an actionable roadmap for improving organic search performance across their product portfolio.
Our Solution
A comprehensive SEO consulting engagement with three core deliverables.
Technical SEO Audit
Comprehensive analysis of crawlability, indexing, site performance, and JavaScript rendering. Found the issues holding back their search visibility.
Site Architecture Recommendations
New framework for site structure and internal linking to consolidate authority and improve user pathways. How the site is organized matters as much as what's on it.
Content Strategy
Data-backed keyword and competitive gap analysis. Identified underserved opportunities where they could win with focused content investment.
The Results
Significant, measurable improvements in search engine performance across the SaaS product portfolio.
Concrete, actionable recommendations enabled efficient implementation of high-impact changes.
Stronger competitive position in organic search results for key product categories.